Wednesday, September 21, 2011

Information Concepts

Kyle Brown
Converting data into useful and relevant information and the correct application of the new information is extremely important to the success of any business. With the correct application of information, a business can improve sales, improve quality, increase customer satisfaction and reduce costs.
Data is “ often viewed as the lowest level of abstraction from which information and then knowledge are derived.”(1) For a business the data can be its customers or clients. A clients data is collected, analyzed and combined with other clients data to produce an over all pictue of sales, trends and customer statisfaction. This information is then used by the company to plan its future sales and strageties.
Through the collection of data, its analysis and conversion to usable information, knowledge is obtained about the collection of data. It is important to follow this process for a company to grow. The knowledge gives insight to the product. A company can find out what product is worth producing and what needs to be adjusted or elimnated. It can also get feed back from customers on overall experience in purchase.
The collection of data and turning it into information is critical to any company. By taking advantage of this process it can only increse its chances for growth and success.
Works Cited
“Data” http://en.wikipedia.org/wiki/Data

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